Wednesday 20 March 2013

Glass Roof!!

I was just watching an ad of Tata Tea in the television just now. The hero has a cup of tea and says going forward in his movies the name of the herione will come first in the titles.

I cannot stop a smirk appearing on my face. No offence meant to any one, but would this bring any mroe gender equality to women in Indian cinema? 

There was a interesting quote few days back on the occasion of Women's day in one of the leading dailies. They have asked various women working in MNCs to comment on the same and one of them have said some thing in the lines that when Gender Diversity becomes a number to claim for the organization the essence of it is already lost.

How true!!

Women's day has become a marketing strategy and Gender diversity another number to boast than actual ground level implementation. If you respect a women and treat her as equal it would show in every act at every step. Do you see it visible now?

The role of a women has expanded and diversied into multiple areas, and they are trying to multi task at every step, again and again trying to prove that they are indeed super women who can juggle with aplomb. But the question here would be why do you have to prove yourself again if you are already being treated as equal? Are you saying subtly without meaning that the Glass Roof does exist in personal and professional fronts that it is becoming necessary to prove ones capability again and again?

When an organization is boasting about Gender Diversity numbers, stating they take special care to ensure that women are being given all required opportunities to grow up, are we saying that with out this a women is not capable of growing up by herself in an organization.

Might be it is time to rethink on what we are trying to do by marketing Gender diversity and celebrating women's day as another commercial event and lost the true essence,

I will end with an anecdote on this that my sis told me. With all the March 8th hype, one of the house cleaning employee in her organization asked her- "Maam what is this about march 8th? Is this the birthday of women?"

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